Content and SEO Beyond Marketing – Optimized Digital Communications March 16, 2015 Online Marketing audience needs, customer service, designing content, job listings, modern marketers, optimized approach, SEO, talent acquisition, world wide web Content is the reason search began in the first place. In the days before Google, directories, lists and forums were the way to discover new content on the fast-growing world wide web. During those early days, the web was as much about the experience of discovery, aka “surfing”, as it was about finding specific answers. Read More
Yahoo! Turns 20, Google+ Splits, Twitter Ads Everywhere March 16, 2015 Online Marketing boost marketing budgets, digital marketing, google+, infographic, search engine traffic, SEMRush, social media, twitter ads, yahoo Which Sites Have The Most Valuable Search Engine Traffic? [INFOGRAPHIC] – If you’ve ever used the tool SEMRush before, you’ve likely noticed how it assigns a dollar amount to your organic traffic. This value is based on the amount of money people are bidding to rank for the keywords you’re getting traffic from organically. Check about Read More
How to Make Free Stock Images Work for Content Marketing March 16, 2015 Online Marketing canva, content marketing, creative commons license, gimp, Google image search, legal team, photoshop alternative, pixlr, ROI, search tool, stock images Visual content is king, but what happens if you don’t have a massive library of brand images to use for your online content? Do you try a simple Google image search and grab something that might be approved for commercial use? Or, do you simply go image-less and rely on your copy to carry the Read More